~ Seven Secrets of Writing a Book That Sells

 


It’s one thing to write a book, it’s an entirely different thing to write one that’s a saleable, viable, marketable product. Ensuring the success of a book is something even the biggest publishers have never been able to guarantee. Mitigating circumstances, flash trends, and world events will all affect buyer preferences. That said, there are still ways to leverage the sales-factor in your favor and here’s how you do it.

1. Know your readers. We’re not just talking about whether your readers are male or female. You’ll want to know myriad factors about your audience. How old are your readers (age range)? Are readers married, single, or divorced? Where do your readers live (generally)? What do your readers do for a living? What other books/publications do they read? Develop a profile that includes where they shop, what clubs they belong to, etc.

These elements will help you incorporate these aspects into your book *and* help you unearth salient marketing opportunities (i.e., publications and stores).

2. Know your market. What’s the market like for your book? Is there a trend out there you’re positioning yourself toward? Are you reading all the publications related to this topic/trend? Are there any “holes” out there your book could fill? What’s the future for this market/topic? For example, let’s say you’re a fiction writer looking to publish chick lit. Go to any bookstore and you can’t help but spot the cutsie, pink, cartoonish covers. Many thought this trend was dying out, but it has recently seen another surge. What do you know about trends related to your book/topic/audience?

3. Similar books. What else has been published on your topic? Have you read all ten books in your category? If you haven’t, you should. You’ll want to know everything you can about what’s out there and how it’s being perceived in the marketplace. It’s never a problem having a similar topic. When I published No More Rejections – Get Published Today, I knew there were other books out there on marketing. I read them all–then angled my book differently.

4. Getting and staying current. What’s going on in your industry today? What are some hot buttons? What are people looking for? What’s next on the horizon for this topic/audience? If you can’t seem to gather this information through traditional channels, why not survey your target audience? There are a number of places to run free surveys.

5. Follow the media. What’s the media talking about these days? Keep track of media buzz–what they’re paying attention to and what they’re writing about. Delve beyond the front page of your paper to the second or third page and see what’s filling the pages. If you can get your hands on out-of-state papers, do a comparative review. Do you see a trend in coverage? Is there something that seems to be getting more buzz even if it’s on page six?

6. Talk, teach, listen. One of the best ways I’ve found to get in touch with my audience was to teach a class and do speaking engagements. When I was putting together my book, Get Published Today, I found that the classes I taught provided valuable information for creating a great book because they put me directly in touch with my audience!

7. Timing is everything. When do you plan to release your tome? Are you releasing around a holiday or anniversary? Could you take advantage of any upcoming event and/or holiday for your book launch?

 

 

 

The Problem Solver Series 

 

Start a Profitable Home Daycare in 30 Days (2026 Guide): Step-by-Step Blueprint to Get Clients Fast, Earn $2,000+/Month, and Run a Successful Childcare ... Home (The Problem Solver Series Book 1) 

 

Get Daycare Clients Fast in 30 Days (2026 Guide): How to Fill Your Home Daycare, Attract Parents, and Build a Waiting List Without Paid Ads (The Problem Solver Series Book 2) 

 

MAKE $1,000 IN 30 DAYS FROM HOME (2026 GUIDE): A STEP BY STEP TO EARN FAST WITH SIMPLE LOW COAST IDEA NO EXPERIENCE REQUIRED (The Problem Solver Series Book 3)   

 

SCALE TO $3,000 /MONTH FROM HOME __2026 Guide__: A Step-by-Step System to Turn Small Online Income into Consistent Monthly Cash Flow (The Problem Solver Series Book 4) 

 

Stop Searching Start Earning (2026 Guide): A Simple, Step-by-Step System to Make Money Online from Home Without Overwhelm, or Wasted Time (The Problem Solver Series Book 5)  

 

BUILD& SELL SIMPLE AI APPS ( 2026 GUIDE ): A Beginner-Friendly Step-by-Step System to Create Simple Apps with AI and Turn Them into Real Income — No ... Required (The Problem Solver Series Book 6)   

 

AI CASHFLOW SYSTEM ( 2026 GUIDE ): How Ordinary People Are Using ChatGPT to Build Multiple Streams of Online Income — Without Experience, Coding, or Followers (The Problem Solver Series Book 7)  

 

 

AI Digital Product Empire (2026 Guide): Create Once, Sell Forever Using AI, Etsy, Gumroad, and Pinterest (The Problem Solver Series Book 8)

 

STOP SCROLLING, START EARNING (2026 Guide): How Ordinary People Are Using AI, Digital Products, Books, and Affiliate Marketing to Build Multiple Streams ... Income (The Problem Solver Series Book 9)   

 

The AI AUTHOR SYSTEM (2026 GUIDE): How Ordinary People Are Using AI, Kindle Direct Publishing, Pinterest, and Digital Assets to Build a Real Publishing ... Home (The Problem Solver Series Book 10) 

 

GET TRAFFIC FOR FREE (2026 Guide): How Ordinary People Are Using Reels, Shorts, Pinterest, and AI to Drive Thousands of Views, Readers, and Customers ... for Ads (The Problem Solver Series Book 11) 

 

OWN YOUR AUDIENCE (2026 Guide): How Ordinary People Are Building Email Lists, Digital Assets, and Direct Relationships That Generate Traffic, Readers, ... Years (The Problem Solver Series Book 12) 

 

BUILD YOUR FIRST DIGITAL PRODUCT (2026 Guide): How Ordinary People Are Creating Simple Digital Assets That Sell Again and Again Without Inventory, Shipping, ... (The Problem Solver Series Book 13)   

 

SELL YOUR FIRST DIGITAL PRODUCT (2026 Guide): How Ordinary People Are Getting Their First 100 Customers Without Ads, Cold Outreach, or a Huge Following (The Problem Solver Series Book 14)  

 

AI FREELANCER SYSTEM (2026 Guide): How Ordinary People Are Using AI to Win Clients, Deliver Better Work Faster, and Build a Freelance Business That ... Income (The Problem Solver Series Book 15)   

 

 

AI CLIENT ACQUISITION SYSTEM (2026 Guide): How Ordinary People Are Using AI to Find Clients, Win Freelance Projects, and Build Consistent Monthly Income ... (The Problem Solver Series Book 16) 

 

AI CLIENT RETENTION SYSTEM (2026 Guide): How Ordinary People Are Using AI to Keep Clients Longer, Increase Repeat Business, Generate More Referrals, and ... Income (The Problem Solver Series Book 17)


 

AI THREADS GROWTH SYSTEM (2026 Guide): How Ordinary People Are Using AI and Threads to Build an Audience, Go Viral, Sell Digital Products, and Create ... ... Sales (The Problem Solver Series Book 18)


 

 

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